Luxury Travel, Lifestyle and Marketing Trends

Slashing prices? Just don’t reduce the luxury experience

In other times, a luxury product offering discounts risked tarnishing its image and cachet, traditionally a big no-no. But as the economies around the world continue to deteriorate, luxury retail and travel industries (cruise ships, tour operators, hotels, attractions, etc.) have resorted to slashing prices to merely stay afloat while continuing to market aggressively to build market share so that when the economy turns around, they’ll be in a stronger position than ever before.

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Airport offerings evolve

Face it, flying these days can be only for the birds but airports around the world are offering fun and soothing options to make the travel experience a little less stressful. It used to be that the only way you could kill time at an airport before a flight was by eating fast food or drinking at a bar. Times have changed and nowadays you can indulge in a massage, mani/pedi or an oxygen session and even karaoke!

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Voyaging Vegetarians

If you are a vegetarian food manufacturer, distributor, retailer or marketer, or don’t regularly tune into the Vegetarian Channel, you may not know of a growing offshoot of green travel – vegetarian travel.

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Innovative dining for jaded palates

There are some delicious and innovative options cropping up for savvy diners, who aren’t only looking for a great meal, but also an experience and a connection with a destination.

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Fashion travel experiences

Before our eyes, the fashion and hospitality industries are merging, to better meet consumers needs/demands by becoming a reflection of how their consumers want to live. This shift is giving rise to a new trend – fashionista getaways – for those looking to combine their passions for fashion and travel.

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